Norm Chait is senior director and OOH practice lead at Quotient, and sat down to share how DOOH and advertising in general are reshaped by the emerging technology forming the metaverse, from videogames to the general metaverse. Provided by iStock. Norm Chait is senior director and OOH practice lead at Quotient, and sat down […]
The Global Signage Alliance (GSA) is excited to announce its participation in Integrated Systems Europe (ISE) 2023, the world’s largest trade show for the professional AV and electronic systems industry. The organization is an official Media Partner of ISE 2023. This partnership will allow the GSA to promote its activities to a wide audience of […]
In this article, we will discuss the benefits of becoming a member of a trade association, more specifically the Global Signage Alliance. This is the place for digital signage news, networking, innovation, and business opportunities based on the Samsung Smart Signage Platform (SSSP) and MagicINFO. Key Pillars of the Global Signage Alliance (GSA) The Global Signage […]
We have seen an ever-increasing demand for digital signage solutions. And so a wide range of organizations use digital signage to boost business and achieve their goals. From end-users to AV companies and software developers, everyone can benefit from joining a digital signage partner network. In this piece, we will look at the main benefits for […]
Digital signage and retail – Advantages for businesses These days, digital signage and retail are like bread and butter. Brick-and-mortar stores can use signage displays to generate more revenue, improve the shopping experience, and convey important messages. MagicInfo Services specializes in providing signage solutions for B2B clients worldwide. As industry experts, we identified the top advantages […]
Digital signage is often described as an eco-friendly solution for companies. But what makes smart signage eco-friendly? In our expert opinion, green digital displays are those with lower CO2 emissions, remote access, and built-in player. Here, we will explore the sustainability of digital signage devices for businesses. What are the benefits of eco-friendly digital signage displays? […]
Data integrations can be the difference between a successful business and one that struggles to attract customers. In this age of digital transformation, every business needs to be data-driven. The more data you have, the better your content will be able to personalize itself for your visitors’ needs. In this piece, we will explore the different […]
It is quite common for people to make two mistakes when they are setting up a digital signage solution. First is to skip over the step of defining the business objectives that provide a good measurement for the investment. Secondly, is to rush through or completely ignore the discovery process of digital signage which is […]
Incorporating digital signage into your workspace Imagine walking through the door of your workplace and being greeted by a display that not only knows who you are, but is also able to give you short information about the most important updates on the ongoing projects you are involved in. Pretty futuristic, no? We can help […]
Digital signage is trending more than ever and digital displays are essential in many organizations. Maybe you are also starting to recognize the value of digital signage for your organization. Because you realize digital signage offers many advantages and it is innovative. You might not know the ins and outs of your digital signage project […]
Moving Tactics, South Africa’s leading digital signage solutions company, has collaborated with beauty brands such as Revlon, Edgars, Dermalogica and Sorbet, all of whom have seen the benefits of implementing digital signage technologies in their customer-facing retail environments. Whilst there is no one-size-fits-all approach when it comes to digital signage solutions, strategically placed digital display […]
Retailers have been through a tumultuous time and have both struggled and boomed, depending on the retail sector and what side of the digital divide they were on. Customers have, however, returned to brick-and-mortar stores and more retailers are using retail technology to create human connections and interactions, with integrated retail being a key trend […]