The Global Signage Alliance (GSA) is pleased to announce that Kevin Bierman, member of the GSA and Head of Business for Moving Tactics, will be presenting at the Integrated Systems Europe 2023. Kevin will lead a Tech Talk, titled “Developing New Revenue Streams with Engaging Digital Signage” which will take place on Wednesday, 1st Feb […]
Each year electronics manufacturers from across the globe gather at the CES to launch the newest generation of home electronics, like TVs. Visitors of the event have the chance to take a glimpse into the future thanks to the hundreds of exhibitors showing off the latest concepts and technological advancements in the industry. In this […]
Digital signage refers to the use of electronic displays to show content, such as text, images, video, and other multimedia. It is a form of out-of-home advertising that can be found in a variety of locations, including malls, airports, hospitals, schools, and storefronts. In this article, we will define what is digital signage and provide […]
Norm Chait is senior director and OOH practice lead at Quotient, and sat down to share how DOOH and advertising in general are reshaped by the emerging technology forming the metaverse, from videogames to the general metaverse. Provided by iStock. Norm Chait is senior director and OOH practice lead at Quotient, and sat down […]
The Global Signage Alliance (GSA) is excited to announce its participation in Integrated Systems Europe (ISE) 2023, the world’s largest trade show for the professional AV and electronic systems industry. The organization is an official Media Partner of ISE 2023. This partnership will allow the GSA to promote its activities to a wide audience of […]
In this article, we will discuss the benefits of becoming a member of a trade association, more specifically the Global Signage Alliance. This is the place for digital signage news, networking, innovation, and business opportunities based on the Samsung Smart Signage Platform (SSSP) and MagicINFO. Key Pillars of the Global Signage Alliance (GSA) The Global Signage Alliance […]
We have seen an ever-increasing demand for digital signage solutions. And so a wide range of organizations use digital signage to boost business and achieve their goals. From end-users to AV companies and software developers, everyone can benefit from joining a digital signage partner network. In this piece, we will look at the main benefits for […]
Digital signage and retail – Advantages for businesses These days, digital signage and retail are like bread and butter. Brick-and-mortar stores can use signage displays to generate more revenue, improve the shopping experience, and convey important messages. MagicInfo Services specializes in providing signage solutions for B2B clients worldwide. As industry experts, we identified the top advantages […]
Digital signage is often described as an eco-friendly solution for companies. But what makes smart signage eco-friendly? In our expert opinion, green digital displays are those with lower CO2 emissions, remote access, and built-in player. Here, we will explore the sustainability of digital signage devices for businesses. What are the benefits of eco-friendly digital signage displays? There […]
Data integrations can be the difference between a successful business and one that struggles to attract customers. In this age of digital transformation, every business needs to be data-driven. The more data you have, the better your content will be able to personalize itself for your visitors’ needs. In this piece, we will explore the different […]
It is quite common for people to make two mistakes when they are setting up a digital signage solution. First is to skip over the step of defining the business objectives that provide a good measurement for the investment. Secondly, is to rush through or completely ignore the discovery process of digital signage which is […]
Incorporating digital signage into your workspace Imagine walking through the door of your workplace and being greeted by a display that not only knows who you are, but is also able to give you short information about the most important updates on the ongoing projects you are involved in. Pretty futuristic, no? We can help […]
