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About the Global Signage Alliance (GSA)

The Global Signage Alliance is the global not-for-profit industry trade association dedicated to promoting the different signage solutions that its members offer. The GSA Members, all users of digital signage solutions based on the Samsung Smart Signage Platform (SSSP), including MagicINFO, are dedicated to exchanging ideas and sharing information and experiences to promote and increase the adoption of future-proof digital signage solutions.

With a strong participation of key industry stakeholders, including solution providers in the areas of signage as a service, hardware distribution, software solutions, installation, integration and development services, and end-users, the GSA combines the forces of all members to help realize the next generation of digital signage.

Non-profit details:

The Global Signage Alliance (GSA) is registered as a non-for-profit organization with the Dutch Chamber of Commerce (number 75089475). The official address of the trade association is Nieuwe Ebbingstraat 42A, 9712 NM Groningen, The Netherlands. Members of the executive committee are Bastiaan Amsing and Mark Ossel.

GSA Mission

The GSA team works hard toward achieving the nonprofit’s mission: to support the adoption of digital signage solutions around the world based on the Samsung digital signage hardware and software, including but not limited to SSSP, MagicINFO, and VXT.

The GSA is needed to create the digital signage standards and develop solutions based on the Samsung digital signage solutions, including SSSP, MagicINFO, and VXT. Additionally, the Global Signage Alliance promotes and supports the capabilities of innovative added-value solutions, based on international standards.

The Global Signage Alliance’s activities can be broken down into four categories:

  • Knowledge Exchange: The founding principal of the Global Signage Alliance is to create a space where digital signage experts can learn from each other and share their expertise.
  • Networking Opportunity: Our international network of digital signage experts aims to create the perfect environment for worldwide collaboration.
  • Industry Innovation: The Global Signage Alliance consists of companies from across different digital sigange verticals as such is possesses a large knowledge based on the Samsung digital signage hardware and software.
  • Marketing and Promotion: Our members join forces to support the adoption of digital signage solutions worldwide.

Organizational Structure

The Global Signage Alliance Team

The GSA team consist of two digital signage experts – Mark Ossel, as Chairman, and Bastiaan Amsing, as Tresuser. They share passion about digital signage technologies and founded the organization along with the rest of the board members to create a community of industry experts that share expertise and learn from each other. Elly Krejikes (Head of Events) and Radost Hristova (Operations & Marketing Officer) work tirelessly to support the GSA goals and mission.

The Global Signage Alliance board of directors

We are proud to announce the members of the GSA board who have combined their forces for propelling this alliance from creation to execution. The Global Signage Alliance board members were chosen for their strong vision and their commitment to the digital signage community.

Global Signage Alliance Members

We are thrilled to reveal the exceptional companies that make the GSA community. The Global Signage Alliance members include system integrators, AV companies, digital signage solutions developers, and are all experts in their respective niche.