Benefits of Joining the GSA

Global Signage Alliance Benefits

The Global Signage Alliance was founded in 2019 and is a not-for-profit trade association. Its primary purpose is to support the adoption of digital signage based on Samsung digital signage solutions. Membership in the GSA is open to businesses that work with any of the Samsung signage platforms, and currently includes companies from Asia, Europe, and North America.

Networking and Collaboration Opportunities

One of the primary benefits of joining the GSA is the networking and collaboration opportunities that it provides. Members have access to a global community of like-minded businesses, which allows them to share ideas, learn from one another, and collaborate on projects. This can be particularly useful for AV/IT companies and system integrators, who may have limited expertise or resources.

Access Industry News and Events

Another benefit of joining the GSA is the access to industry news that it provides. The organization regularly shares news about the latest trends and technologies in digital signage, which can be invaluable for businesses looking to stay ahead of the curve. In addition, the GSA partners with international digital signage events. As a result, it can offer free or discounted tickets to members, and in some cases, speaker opportunities for members that can provide an insightful and exciting story to complement the event program.

Industry Standards and Best Practices

The GSA also promotes the development and adoption of industry standards and best practices. This can be particularly useful for digital signage companies, who may be working with a wide range of clients and need to ensure that their solutions are reliable and effective. By adhering to industry standards, businesses can improve their efficiency, reduce costs, and ensure that their solutions meet the needs of their clients.

Global Outreach and Market Expansion

Perhaps one of the most important benefits of joining the GSA is the global outreach and market expansion that it provides. Members have the opportunity to expand their businesses into new markets, working with other GSA members to develop and implement digital signage solutions in different regions of the world. This can be particularly useful for businesses that are looking to expand their customer base and increase their revenue.

Brand Exposure and Recognition

Finally, membership in the GSA can provide businesses with increased brand exposure and recognition. The organization is widely recognized as a leading authority on digital signage, and being a member can help businesses to establish themselves as experts in the field. This can be particularly useful for startups and smaller companies that are looking to establish themselves in the industry.

Reasons to Join the GSA – Recap

The Global Signage Alliance provides a wide range of benefits to digital signage businesses. By joining the organization, companies can access networking and collaboration opportunities, industry news, industry standards and best practices, global outreach and market expansion, and increased brand exposure and recognition. Overall, the GSA is an important resource for any business that is involved in the digital signage industry and can provide valuable support and guidance to help businesses stay ahead of the competition.